• Twitter has rolled out View Count, which indicates the number of times a tweet’s been seen. This may serve as evidence that more people read content than publically engage…

WhatsApp has introduced polls in chats for Android and iOS users. The polls option is not yet available for WhatsApp Web. Individual and group chats can create polls with up…

  TikTok has introduced various improved creation and editing tools to broaden the scope of what’s possible with content. These editing tools enable people to have more creative freedom, share…

TikTok has added more than a half-dozen mini-games to its UK and US apps. This initiative includes nine games that can be added to a video before uploading it by…

• Instagram has announced that business accounts can now boost their reels, turn them into ads, reach more customers, and increase engagement. Boosted reels can appear in stories, feed, reels,…

• According to research by Duke University, brands that use clever and witty humor on social media have increased brand attitude and engagement. Your jokes must be clever and, ideally,…

• Twitter has announced that it is working on an edit option (finally!) and the functionality will allow users to check what changes were made to ensure transparency. Victims of…

• TikTok is beginning to allow users to upload videos up to 10 minutes in length. The existing limit is three minutes. The platform launched with a 15-second limit, which…